Tips and tricks for corporate marketing
Marketing blog musings from a slightly quirky, always enthusiastic B2B marketing expert in Maryland.
We love to write prose about branding, marketing theory, and the exciting world of generative AI.
Are you camera-ready for social media 3.0?
Social Media 3.0 is all about video-first content. What’s a camera-shy marketer to do?
The Pros and Cons of Letting AI Write for You
Should I let AI write my marketing blog posts?
Maybe a little.
5 Phrases That Make Marketing Copywriters Cringe
Marketing copywriters work behind the scenes to make your business stand out. Treat them with kindness.
Marketing KPIs Every Marketing Executive Should Know Right Now
Marketing leaders need to understand key performance indicators (KPIs). Even if they are vanity metrics.
Don't Fall for These Three Market Research Myths
Market research drives sales revenue and lowers operational cost. Full stop.
The Truth About What Marketing Consultants Do
Is “consultant” a dirty word? Living life in the shadows as a marketing strategy consultant.