Tips and tricks for corporate marketing
Marketing blog musings from a slightly quirky, always enthusiastic B2B marketing expert in Maryland.
We love to write prose about branding, marketing theory, and the exciting world of generative AI.
Your Guide to B2B Social Media Marketing as a Technical Expert
Starting with social media as a technical brand? Follow this quick guide on how to start a B2B social media strategy as a technical expert.
3 Marketing Lessons Kids Need to Know (and grown-ups too)
This is what kids need to know about marketing - and grown ups too.
6 Tips to Price Your Business Services Right
Pricing strategy is harder than it looks. Check out these 6 quick tips for setting pricing for a service business.
The Product Marketing Formula that (Almost) Always Works
Every marketer needs to understand these three types of product marketing archetypes: vitamins, candy, and painkillers.
To Do: Add an AI Clause to Marketing Consulting Contracts
Artificial intelligence (AI) can do great things for marketing, if used ethically.
The #1 Small Business Marketing Mistake
Ready to jump into marketing your small business? Here is the #1 mistake that small business marketers make. And how to avoid it.